CASCARA · FROM ETHIOPIA TO SWITZERLANDNatural energy.
Natural energy.
Your own rhythm.
From the coffee fruit, another way to experience energy: pleasant, balanced and long-lasting, as described by our consumers.
#FightCoffeeWaste
Imagine energy you can feel, without being overwhelmed. Balanced.
Energy that stays with you for longer, at your own pace.
And 100% natural.
It’s more than an idea: it’s DIANAE Cascara Lemon.
An idea looking forward.
Imagine a new expression of the energy inside the coffee fruit: natural, curious and made for meaningful moments. This can is a concept, not a product currently on sale.
Explore the vision and preparations →Coffee is much more than its bean.
CASCARA · DIANAEYour day.
Your day.
Your energy.
Cascara is simply the coffee fruit around the bean: its skin and pulp. Often underused, it can become drinks containing naturally occurring caffeine. We see great potential for people and nature. Whether it is healthier than coffee or brings environmental benefits still needs proper research and measurement.
A run, a climb, a busy day: cascara meets your everyday rhythm. People who have tried it describe a different, balanced energy that feels pleasant over time.
These are personal experiences, not findings from scientific studies on DIANAE: individual effects vary.
30–45 mg of caffeine per bottle or DIANAE-specified serving, according to the founder.
A laboratory report is available; the value does not automatically apply to every infusion or coffee blend: quantity and preparation matter.
One fruit.
Three ways to discover it.
Loose cascara, ground cascara and Lemon: preparations made by DIANAE, each with its own story and character.
From the pack to the cup.
A real moment with DIANAE ground Cascara J: the original pack, a cup and a Bialetti moka pot. Real photography brings our preparations to life.
Explore the preparations#FightCoffeeWaste01 02 03
What matters, beyond taste.
Cascara has practical, emotional and social value: enjoyment today, relationships and the world we want to help build.
For you
Taste and ritual: fruity flavours and different preparations for your own moment. Consumers describe pleasant, long-lasting energy as a personal experience.
With people
Growing together: recognise the knowledge of communities of origin and build direct relationships with coffee growers. Additional income for producers is a goal, not a quantified outcome.
For nature
Value the fruit: use skin and pulp as food when they might otherwise go unused. Any reduction in environmental impact still needs to be measured across the supply chain.
Antioxidants, digestion, satiety and memory are topics to investigate, not clinically proven benefits of these products. We do not promise weight loss or disease prevention.
An editorial framework inspired by Bain’s Elements of Value; not a hierarchy of needs or scientific evidence of efficacy.
Bain · Elements of ValueIn the words of those who tried it.
Reviews recovered from the original website: individual experiences, not guarantees of results.
"Hello, I discovered your cascara [...] . I [...] love it. It does me good! Now I’m ordering again, also for my neighbour ;-) [...]"
German original
"Hallo, ich habe Cascara von dir [...] kennen gelernt. Ich [...] liebe es. es tut mir gut! Nun Bestelle ich wieder, auch noch für meine Nachbarin ;-) [...]"
... It’s really good!
German original
... Er ist wirklich gut!
It convinced me, with its taste and digestibility: a real alternative to too much coffee. Great! I’m sticking with it!
German original
Hat mich überzeugt, Geschmack und bekömmlichkeit, eine echte alternative zu zuviel Kaffee. Super! Ich bleibe dabei!
A minibus ride.
A different life.
I’m Emanuele, and this is the story of the encounter that gave birth to DIANAE: a journey to Ethiopia, a simple gesture and a cup of Bunno.
Read my story